From The Desk Of Adam Bean
Are you making the critical mistake of buying and sending traffic to the home page of your website?
Did you know that this one critical mistake is literally costing you hundreds or possibly even thousands of dollars every month for two main reasons?
The majority of the traffic you’re buying is completely wasted because the message that you’re trying to get across to the people (your paid traffic) landing on your website is way too diluted. (more on this in a minute)
That message dilution is costing you sales as well.
It’s not your fault that you’ve been taught to do things the wrong way.
In fact I'm tipping that you've probable been led astray by someone who claims to be a "Social Media Marketing Guru" but in actual fact they have no real idea of how online marketing actually works.
Keep on reading though because I’m going to show you how to fix the problem right now so you can start improving your results immediately.
Where should your traffic actually go?
What I’m going to show you today is where you should send that traffic, so you can see an immediate boost in response rates, drive down your advertising costs, and ultimately land more sales.
Short answer is they need to go to a squeeze page (click here for an example)
A “Squeeze Page” is a page that you send them to that only talks about one thing.
The problem they currently have that you can solve for them.
Although there’s an even more powerful method of sending them to a useful piece of content like a blog post, video or audio training first and then retargeting them (bringing them back) but that’s way beyond the scope of this post.
Let me give you an example of how this works
Take what I do for instance, here is a list of problems that my prospective customers might face…
They might have no idea how to turn Facebook Likers into buyers.
They might want to know what the most cost effective digital marketing tools are for local business owners
They might be getting little or no interaction on their Facebook Business Page
They might be struggling to get their website visitors to become customers
They might have a problem with their magazine or newspaper advertising
They might want to know what’s the best marketing system to use to double their business quickly
They might want to know how to easily create a highly effective marketing video
They might want to know how to get tons more people to enter a competition they’re running and then turn them into loyal customers
They might want me to speak at their event
The might hate networking and want a different approach where they can actually get a tangible result that’ll grow their business
They might want to know the six reasons people don’t buy from them even though their products and services are awesome
They might be a Tradie sick of doing FREE quotes
Now I can fix all of those problems above for them, but…
Imagine if I tried to address all of those problems on one home page!
My message would be as weak as the proverbial cat’s, you know the rest!
In fact it would be a complete disaster. People would land on that page without having a hope in hell of finding the exact topic that they wanted to know about.
And that’s what (as I alluded to in the title of this post) 99.9% of business owner are doing, then they can’t understand why their website isn’t generating any sales!
It’s because they have no message to market match.
Now if you have liked this information so far but at this point you’re thinking to yourself, I know Beanie is right with what he’s saying above, but you also light be wondering, how am I going to get it all done?
I just don’t have the time or knowledge to make this happen for my business. If that's what you're thinking.
Then you’ll love this…
Obviously I have given you the invaluable information above for a reason. And I’m going to tell you what my ulterior motive is for doing it right now.
I see so much bad advice (to be perfectly honest the majority of it’s complete bullshit) about marketing/branding/advertising that I like to really piss of the moron’s that spread that garbage, by educating local business owners like yourself on how it actually works.
By doing that I build an incredible high level of trust and goodwill with my audience, and a good deal of them decide to find out more about how I can help them.
At the moment I’m offering to personally help you design a custom marketing campaign for your business for FREE.
Here’s what you get
As I said above I sit down with you and design a custom marketing campaign that you can deploy whenever you decide to for your business.
As well as that we’ll take a close look at your website, and come up with a strategy to convert your website visitors into customers, so that you’re not wasting tons of money on traffic.
Here’s what you need to do next
Click here and you’ll be taken across to the page where the offer is.
When you land on that page you’ll need to click on one of the get started now buttons, enter your details and I’ll be in touch within 48 hours to have a chat about when is the best time for us to catch up and design your custom marketing plan.
P.S. If you’re just like me and scroll straight to the bottom of the page just to see what’s on offer, here’s a quick recap for you…
I show you that sending traffic to your website's home page is costing you hundreds or thousands of dollars per month.
The exact type of page that you should be sending paid traffic to so that you’re not just throwing money away that you could be spending on more enjoyable things.
Just click on "The Social Tradie" logo below, enter your details and...
We'll Speak Soon